There’s a moment in this conversation where George Mumford looks out at the group of mindfulness teachers and trainees on Zoom and says, very simply:
“The world needs you to be you.”
George’s point is that mindfulness helps us become more fully ourselves, in meditation, in the prison yard, in the locker room, in the boardroom, and at the kitchen table after a long day.
This article expands on a live session George taught for the Mindfulness Meditation Teacher Certification with MindfulnessExercises.com, hosted by Sean Fargo. In it, George talks about his path, his “five superpowers,” and bringing mindfulness into high‑pressure, high‑performance environments.
You’ll find:
- An embedded video of the full conversation
- Podcast‑style show notes with timestamps
- A practical breakdown of the 5 mindfulness superpowers
- Reflections for mindfulness teachers, coaches, and leaders
- Links to go deeper with George and with MindfulnessExercises.com’s teacher resources
Sponsored by the Mindfulness Meditation Teacher Certification MindfulnessExercises.com/Certification
Show Notes and Highlights:
| Timestamp | Section Title | Summary |
|---|---|---|
| 00:00 | Welcome & Context | Sean introduces George Mumford, author of The Mindful Athlete, longtime student of Ajahn Chah and leading insight teachers, and MBSR practitioner and teacher at UMass. Highlights his work with elite athletes and major companies. George’s assistant also joins the call. |
| 07:10 | “Arriving”: Guided Practice | George leads a simple arriving meditation: feeling the body, resting in the breath, relaxing without collapsing. He describes it as “alert relaxation”—awake, relaxed, and present. |
| 20:00 | How Teaching Changes Over Time | In response to a participant’s question, George reflects on decades of teaching (he says he began in the mid‑1980s) and how his approach has changed as he has grown. Introduces his five superpowers framework. |
| 29:30 | Mindfulness, Superpowers & Right View | George explains that mindfulness works alongside effort, concentration, insight, and faith. Connects this to right view and right intention. |
| 43:00 | Motivation, “Ass-on-Fire” & Readiness | Sean asks how to help students who lose momentum. George replies: “You can’t motivate somebody. They have to want it.” Shares his AOF (“Ass On Fire”) method and his own path through addiction, pain, and illness. |
| 47:40 | Johnny Appleseed & Planting Seeds | George compares teaching to planting seeds like Johnny Appleseed, without attachment to outcomes. Warns teachers that trying to “fix” people implies something is wrong with them. |
| 58:00 | Working with Emotions: The 4 A’s | Answering a participant’s question, George teaches the 4 A’s: Awareness, Acceptance, Compassionate Action, and Assessment. He says emotions are not the issue; our relationship to them is. |
| 1:08:10 | Hindrances, Intercom Bells & Prison Practice | George shares a story from teaching in prison where a correction officer’s voice on the intercom triggered anger. He helped students treat it as a mindfulness bell by meeting the sound with awareness rather than reactivity. |
| 1:17:20 | Flow, the 4% Edge & High Performance | In response to a participant’s question, George discusses flow and non‑ideal states. He says the best way to get into flow is not to try to, and cites research that stretching up to about 4% beyond your current limit is probably fine, while more brings too much anxiety. |
| 1:27:00 | Daily Life as Practice | George says that while retreats are valuable, daily life is where practice happens: from waking to sleep, tracking whether the mind leans toward fear or love, greed or generosity, confusion or clarity. |
| 1:36:40 | Finding Your Authentic Voice | Sean asks how George found his unique teaching voice. George explains it came from following his bliss, listening inwardly, and allowing his personality—including humor—to come through. |
| 1:49:00 | “No Struggle, No Swag” | George closes with the line “No struggle, no swag” and tells the group that the world needs them to be themselves. |
Who Is George Mumford?
If you follow basketball, mindfulness, or both, you may already know George Mumford as Phil Jackson’s “secret weapon.”
George is a globally recognized mindfulness and performance teacher who has worked with the Chicago Bulls, Los Angeles Lakers, and a long list of elite athletes, executives, and organizations.
A few highlights of his story, drawn from his bio and this session:
- He was a standout basketball player at the University of Massachusetts, where he roomed with Julius “Dr. J” Erving.
- According to his bio, injuries ended his basketball career, and the pain medication he took led to heroin addiction.
- He describes recovery and chronic pain as what eventually brought him to meditation, yoga, and mindfulness.
- His website says he has been teaching mindfulness since 1989, from “locker rooms to board rooms, Yale to jail.”
- He wrote The Mindful Athlete: Secrets to Pure Performance and later created The Mindful Athlete Course, an online course with a community.
In this session George talks as much about daily life, relationships, and leadership as about sports performance.
The Five Mindfulness Superpowers
Throughout the conversation, George returns to one of the central frameworks in The Mindful Athlete: five spiritual powers or “superpowers” that support mindfulness and high performance.
He explains that the five powers work together and balance one another. For example, he says, growing in insight without enough faith can leave you cynical.
The five superpowers are:
- Faith / Confidence / Trust
- Effort / Energy
- Mindfulness
- Concentration
- Wisdom / Insight
Let’s look at each briefly through the lens of this session.
1. Faith: From Cynicism to Confidence
George uses faith to mean trust and confidence.
When a participant says she sometimes feels cynical and overwhelmed by what she sees in the world, George suggests that cynicism can come from growing in insight without enough faith.
Faith grows when:
- We remember our own “spiritual bottom” and how we made it through.
For teachers, this means that every little shift we help someone experience – a tiny moment of calm, a kinder thought toward themselves – is an opportunity to build genuine confidence, not just in us but in their own capacity.
2. Effort: Right Effort, Not Harsh Effort
George jokes that he’s a “recovering perfectionist.” Many of us in mindfulness and helping professions can relate.
He describes right effort as being more like the tortoise than the hare: steady, consistent, and kind.
Right effort means:
- We keep showing up, even when it’s not glamorous.
- We adjust how hard we’re pushing, like in yoga: easing to the edge, then softening and breathing there.
- We notice when effort is driven by fear or greed, such as the pressure to be perfect, and gently correct course.
He cites a line from a song: “Slow motion gets you there quicker.”
3. Mindfulness: The Heart of the Practice
In this tradition, mindfulness is bare awareness – knowing what’s happening as it’s happening, without adding extra story.
In the arriving practice at the start of the session, George guides everyone to:
- Feel the body sitting
- Notice contact points with the chair and floor
- Sense the whole body as one field, from feet to crown
- Rest in the natural rhythm of breathing
This kind of body‑based practice is closely related to body scan meditation, a foundational technique MindfulnessExercises.com teaches in many forms, including a comprehensive body scan guide, short scripts, and audio practices.
For George, mindfulness is what allows us to:
- Recognize when we’re lost in thought
- Notice anger as it arises
- Stay with the raw sensation of an emotion
George says mindfulness works best alongside the other four powers.
4. Concentration: Resting the Mind
Concentration, as George describes it, is the ability to “rest in the breath” or “rest in the body.”
In practice, that means:
- Letting attention settle on one thing (like the breath),
- Staying there with some continuity,
- And returning kindly when the mind wanders.
His prison story shows this in action: when a correction officer’s voice came over the intercom, he helped the men stay at the level of raw hearing. The intercom became a meditation bell rather than a trigger.
5. Wisdom: Seeing What’s Really Going On
Wisdom shows up in this conversation as George’s constant invitation to ask:
- What’s actually happening right now?
- What’s my relationship to it?
- What belief is underneath my reaction?
He quotes Gandhi’s chain from beliefs → thoughts → words → actions → habits → values → destiny. If we trace our behavior back, we can often discover a belief that needs updating.
For mindfulness teachers and leaders, wisdom is what allows us to see:
- When we’re secretly trying to “fix” our students so we can feel useful.
- When our desire to help crosses into control.
- When we’re clinging to how our teacher taught, instead of how we are built to teach.
Motivation, Readiness & the Limits of “Helping”
A central theme in this session is motivation – specifically, how little control we actually have over other people’s motivation.
When Sean asks how to “light someone’s ass on fire to practice” in a wholesome way, George smiles and says:
“You can’t motivate somebody. They have to want it.”
He describes two important ideas:
1. The “Ass‑On‑Fire” Principle
His own commitment to practice came when his life had fallen apart: addiction, chronic pain, nothing working anymore. In his words, he was “sick and tired of being sick and tired.”
He calls this the AOF method of motivation: Ass On Fire. He adds that he no longer needs his butt on fire to practice; he is now pursuing excellence and wisdom “with grace and ease.”
2. The Readiness Principle
George cites what coach Tex Winter called the readiness principle: some people simply aren’t ready yet.
You can:
- Plant seeds (like Johnny Appleseed).
- Set the table and invite people to sit down.
You cannot:
- Dig up the seed to check whether it has taken root.
- Control when a seed sprouts.
He shares the story of a man he taught in prison who showed up 20 years later at a meditation center art exhibit. At the time, George had no idea what impact he’d had. The seed took decades to ripen.
For mindfulness teachers, this is both humbling and freeing. Our job is to:
- Practice deeply ourselves
- Offer what we’ve learned
- Let go of the timeline
If a student practices for a week and disappears, it doesn’t mean we failed. It may simply mean their “elevator” hasn’t gone down far enough yet, to use George’s metaphor. When it does, they might remember something we said years before.
Working with Difficult Emotions: Anger, Cynicism & the Four A’s
A participant’s question about emotions opens up one of the most practical parts of the session.
She shares that, especially in the current world climate, she feels anger and cynicism bubbling up, and finds it hard to be accepting of others when those emotions are strong.
George’s response is clear:
“The emotion is not the issue. The issue is the unpleasantness of it.”
He offers a simple, workable process:
The 4 A’s
-
Awareness
- Notice what’s actually happening: tight jaw, clenched stomach, racing thoughts, “I can’t believe this.”
- Put it in simple language: “Anger is present.”“Cynicism is present.”
-
Acceptance
- This is often the hardest part.
- George says acceptance is a point you get to by working through it.
-
Compassionate Action
- Once we’ve truly felt what’s there, we can choose what to do.
-
Assessment
- Afterward, we reflect: What worked? What didn’t? What did I learn?
- This is where growth happens over time.
He also connects emotions to the five hindrances in Buddhist psychology and to the superpowers. For example, persistent cynicism may signal not just clarity about injustice, but also a deficit in faith – in ourselves, in others, in the possibility of change.
For teachers, this framework can be used:
- Internally, when we’re triggered by students, institutions, or global events
- Externally, as a teaching tool to help others befriend their own emotional life
Flow, the 4% Edge, and High‑Pressure Performance
When a participant asks about flow states, George’s answer draws on both sports psychology and Buddhist teaching.
Key points:
- George says mindfulness and the five superpowers make you flow ready, though the best way to get into flow is not to try to.
- Flow, he says, depends on high challenge and high skill, which means being somewhat uncomfortable and always looking to get better.
- He cites research that stretching up to about 4% beyond your current limit is probably fine, and that beyond 4% there is too much anxiety to function well.
- Elite performers often feel intense arousal before they hit flow. Non‑experts tend to back off at that point. Experts stay with the discomfort.
For mindfulness teachers and coaches:
- We can help students reframe discomfort as a sign of growth rather than failure.
- We can design practices and challenges that push people just enough – not so much that they shut down.
- We can emphasize process over peak experiences.
George is very clear that chasing flow for its own sake is counterproductive. The point is to:
- Love getting better
- Love being present
- Let flow arise as a side effect of good training and clear intentions
Daily Life as Practice (Not Just Retreats)
George spent years living in a meditation center, doing long retreats, and immersing himself in traditional practice. Those experiences changed him.
But in this conversation he focuses on what most of us need now. The retreat he teaches at IMS is called “Your Practice Is Your Life,” and he makes the same point about daily life.
He notes that:
- You can practice from the moment you wake up until the moment you fall asleep.
- You can track your mind all day: is it full of fear or love, greed or generosity, confusion or clarity?
- Short “pockets of stillness,” a phrase he borrows from a writer he reads, may be more realistic for many householders than long silent retreats.
For teachers, this connects to the resources on MindfulnessExercises.com that support integrating practice into everyday life, from short guided meditations to complete courses on how to become a meditation teacher while living in the world, not apart from it.
Bringing These Practices into Your Teaching
If you teach, the session offers a few starting points:
- Open a class with a short arriving practice, as George does: feel the body sitting, rest in the breath, and relax without collapsing.
- Offer the Four A’s (awareness, acceptance, compassionate action, assessment) as a way to work with difficult emotions.
- Plant seeds without attachment to the outcome, and avoid trying to “fix” students.
- Make room for short pockets of stillness in daily life, alongside longer retreats.
For more from George, listen to Arriving in the Body. Related episodes on this site include the link between mindfulness and artistic expression and bringing mindfulness to our creative nature.
You can also point students to body‑based explorations like Wisdom to Dance.
Bringing It Home
If there’s a single thread running through this whole conversation, it might be this:
- You don’t have to wait until your ass is fully on fire to practice.
- You can begin exactly where you are:
- With a two‑minute body scan while the kettle boils.
- By watching your self‑talk between meetings.
- By noticing when anger flares and applying the Four A’s.
- By stretching yourself just a little more than is comfortable in your teaching or your life.
And if you feel called to teach – whether you’re working with athletes, executives, kids, elders, or your own family – remember George’s words:
“The world needs you to be you.”
May this conversation, and the practices it points to, support you in your own practice and in helping others with theirs.
Additional Resources:
- Free Training with Sean Fargo: How to Teach Mindfulness With Confidence & Credibility
- Certification: Mindfulness Meditation Teacher Certification
- Blog: Powerful Letting Go Quotes for Renewal and Growth
- Blog: Growth Mindset Quotes: 60 Inspiring Quotes for Personal Transformation


